MM Mega Market Vietnam Organizes the first “Taste of Malaysia”
On November 28th in Ho Chi Minh City, MM Mega Market Vietnam (“MMVN”) organized the event “Taste of Malaysia” with the participation of Mr. Firdauz Othman – Consul General of Malaysia in Ho Chi Minh City, along with Assistant Trade Commissioner, Mr. Mohd Firdaus Mohammad from the Malaysia External Trade Development Corporation (“MATRADE”) Ho Chi Minh and the Malaysian Business Chamber in Vietnam. On the same day, the Ambassador of Malaysia in Vietnam, H.E. Dato’ Tan Yang Thai celebrates the Taste of Malaysia events at MM Mega Market Thang Long, Hanoi which features a vibrant mix of food and non-food products. “By sharing our diverse and innovative goods, we not only promote Malaysian products but also enhance economic ties with Vietnam”’ he stated, inviting all to join in the program.
The Ambassador of Malaysia in Vietnam, H.E. Dato’ Tan Yang Thai celebrates the Taste of Malaysia events at MM Mega Market Thang Long, Hanoi
“By sharing our diverse and innovative goods, we not only promote Malaysian products but also enhance economic ties with Vietnam” the Ambassador of Malaysia in Vietnam, H.E. Dato’ Tan Yang Thai stated.
The “Taste of Malaysia” is part of MMVN’s “Taste of Country” series, an annual initiative showcasing the unique culinary traditions of countries from around the world. Through this series, MMVN aspires to provide Vietnamese consumers with a diverse range of nutritious and high-quality food options.
This year marks the first collaboration between MMVN, the Consulate General of Malaysia in Ho Chi Minh City, and MATRADE to organize the “Taste of Malaysia” program. The event will be held at 11 MMVN stores across Vietnam from November 28 to December 11, including MM An Phu, MM Binh Phu, MM Hiep Phu, MM Thang Long, MM Hung Loi, MM Da Nang, MM Hong Bang, MM Bien Hoa, MM Long Xuyen, MM Rach Gia, and MM Ha Dong. During this period, MMVN will feature hundreds of premium Malaysian culinary products such as lobster balls, fish tofu, herring in tomato sauce, bean curd in tomato sauce, milk tea, chocolate, and soft drinks. Additionally, customers can enjoy discounts of up to 27% on selected imported products. This festival provides a unique opportunity to explore the rich flavors of Malaysian cuisine while enjoying attractive shopping benefits.
Island display of Malaysian products at MM
In the weekends from November 28 to December 11, customers can enjoy Malaysian sample dish at cooking demo counter in 11 MM stores
Mr. Firdauz Othman, Consul General of Malaysia in Ho Chi Minh City experience the cooking demo counter at An Phu store
Mr. Firdauz Othman, Consul General of Malaysia in Ho Chi Minh City shared,
“The event today is not just promoting the Malaysia’s products, but also promoting the cultural exchange, mutual understanding and the spirit of collaboration for both Vietnam and Malaysia. From delectable bakery items and refreshing beverages to nourishing health and beauty products and sustainable agricultural goods, each product tells a story of our rich heritage, dedication to quality and ambition for global success for Vietnamese consumers to explore and try out. By showcasing the best of Malaysian products, we aim to enrich the Vietnamese market and elevate the shopping experience for our valued customer.”
In particular, on the opening day, MM Mega Market also organized a Professional Customer Panel, to introduce to the hotel – restaurant – canteen sector (HORECA) a set of solutions for ingredients and spices for processing Malaysian cuisine.
Professional customers are also benefited from discounts of up to 27% on selected imported products
MM Mega Market Vietnam representative shared: “Compared to neighboring countries, Malaysian cuisine is still quite new to Vietnamese consumers. Therefore, in the first cooperation with the Consulate and MATRADE, we hope to promote quality imported food and beverages with long-standing traditional values of Malaysia to Vietnamese consumers. We believe that “Taste of Malaysia” will be a bridge to spread the quintessence of the special culinary culture of Southeast Asia”.
The event is not just promoting the Malaysia’s products, but also promoting the cultural exchange, mutual understanding and the spirit of collaboration for both Vietnam and Malaysia
