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MM sends thank you gifts to special chefs contributing to Masterclass event

MM Mega Market Vietnam Brings Holiday Inspiration to Professional Chefs with Exclusive Masterclass Event

Ho Chi Minh City, October 24, 2024 – MM Mega Market Vietnam (MMVN) joined forces with key partners, including Unilever Food Solutions (UFS), Wilmar, and CJ Foods, to host an exclusive Masterclass event, bringing tailored solutions to the professional B2B sector. Held under the theme “Holiday Inspirations,” the event welcomed hundreds of representatives from the hotel, restaurant, and catering (HORECA) industry, as well as professional chefs across Ho Chi Minh City.

MM displays its private label lines from We Are Fresh to MM Professional

MM private label corner

Asian-European fusion trend in MM Mega Market’s year-end festival menu

Masterclass introduces the trend of combining sophisticated ingredients for hotels and restaurants from the private brand We Are Fresh – ensuring the origin of fresh agricultural products from farm to table, along with UFS – seasoning powder products, chicken powder, lemon powder, …, CJ Foods – Korean frozen products, Wilmar – dipping products such as cooking oil, chili sauce, soy sauce, … with premium ingredients such as Australian beef, Norwegian salmon, Chilean mussels, American chicken, honoring the diversity in international culinary culture with a set of creative menu solutions.

Chef Cam Thien Long presents his special dish on stage

A Winning dish by Bocuse d’OR was presented on stage

Masterclass is MM Mega Market’s strategy to develop a wholesale model for HORECA

With over 20 years of commitment to a distinctive wholesale model, MM Mega Market has become a trusted partner to more than 20,000 B2B clients across HORECA, office-companies-services (SCO), and the Gia Tot modern grocery chain, which serves small business owners. MMVN has solidified its position as not just a supplier for household B2C clients, but a reliable, innovative partner dedicated to delivering customized solutions for each B2B segment.

Mr. Nguyen Duc Toan, Commercial Director of MM Mega Market presents MM’s strategy for B2B service development

Mr. Nguyen Duc Toan, Commercial Director of MM Mega Market Vietnam, shared his insights: “Our professional clients, especially within HORECA, are at the core of MM’s identity. They bring specific demands and require the highest standards in product quality, service, and cost-effectiveness, coupled with the ability to meet large-scale orders on short notice. As a wholesale and retail pioneer in Vietnam, MM is continuously innovating and collaborating with manufacturing partners to best serve these valued clients.”

Mr. Toan added, “We envision establishing Masterclass as an annual highlight that underscores MM Mega Market’s ongoing engagement with the B2B market.”

Festival menu with 30 special recipes creating from premium fresh ingredients from our suppliers

Premium best products were used to create amazing menu at Masterclass event

In 2024, MMVN further expanded its commitment to B2B clients by collaborating with Unilever Food Solutions on specialized workshops, covering topics such as canteen management and wedding party solutions, to meet the unique needs of different customer segments.

According to Mr. Paolo Capistrano, General Manager of Unilever Food Solutions Vietnam, “It is an honor to be present at today’s Masterclass event and to extend our sincere thanks to MM Mega Market Vietnam for organizing such a wonderful event.”  He noted that the event aligns perfectly with UFS VN’s mission to deliver not only product solutions but also culinary insights and global food trends based on UFS’s comprehensive research, shared with all partners in attendance. I am very pleased to see the enthusiastic participation of the community of professional chefs. This shows the great interest and demand for the innovative culinary solutions that we and MM Mega Market bring. We believe that the collaboration with MM Mega Market Vietnam will help us better reach and serve the HORECA customer group. Once again, we are very proud to be partnering with MM Mega Market.”

The Masterclass event reinforces MMVN’s role as a bridge between trusted manufacturers and discerning professional clients, showcasing MMVN’s understanding of customer needs and commitment to providing premium products for even the most discerning chefs and industry professionals.

In particular, to prepare for the upcoming year-end and Lunar New Year, B2B customers can place bulk orders with special offers through B2B channel and Marketplace www.mmpro.vn or email contactus@mmvietnam.com.