MM Mega Market brings the “Italian Cuisine Week” closer to Vietnamese customers

On November 25th and December 2nd, 2022 in Ho Chi Minh City and Hanoi, MM Mega Market is cooperating with the Italian Trade Agency to hold opening ceremonies at MM An Phu and MM Thang Long for “Italian Cuisine week” campaign. H.E. Antonio Alessandro – Ambassador of Italy to Vietnam and Mr. Fabio De Cillis – Italian Trade Commissioner in Ho Chi Minh City participated in the opening events to launch the two-week promotion at MM’s stores nationwide in Vietnam.

MH.E. Antonio Alessandro – Ambassador of Italy to Vietnam and Mr. Fabio De Cillis – Italian Trade Commissioner in Ho Chi Minh City joined the Italian Cuisine Week

Regarding the ultimate goal of becoming the most preferred wholesale retailer for professionals and families in Vietnam, anytime and anywhere, MM Mega Market always exerts itself to create a multitude of choices in bridging Vietnamese consumers with unique culinary cultures in terms of healthy and nutritious food throughout the world.

Additionally, portraying as a boot-shaped peninsula on the Mediterranean coast, Italy is embedded for its diverse food culture from 20 different regions with unique characteristics. At the same time, by concentrating on the natural taste of fresh dishes, Italian cusine stands out among thousands of culinary features around the world given its simplicity but delicacy. Therefore, Italian food take less time to prepare but still manage to hold the title of the most wholesome culinary cultures in the world.

H.E. Antonio Alessandro – Ambassador of Italy to Vietnam visited the shopping corners of Italian products

Following the grand success of the series “Taste of country”, during the event of “Italian Cuisine Week” this year, MM is delighted to introduce a wide range of special ingredients in Italian cuisine, particularly Urbani Truffle sauce, Barilla Spaghetti, and well-known products such as Fberio sauces, Levoni speck, Misura cookies or Ferrero Rocher chocolate, etc. Furthermore, this event is an opportunity for customers to purchase all the high-quality products from Italy at a competitive price along with the exceptional Italian culinary experiences.

Mr. Bruno Jousselin – Managing Director of MM Mega Market shared: “Over more than 49 years of diplomatic relations and 10 years of strategic partnership, Italy and Vietnam have made significant steps forward to promote positive and extensive relations in different fields. Vietnam is among ten emerging markets that the Italian government prioritizes to develop trade and investment relations. Currently, Vietnam is the largest trading partner of Italy in Southeast Asian Nations (ASEAN). The commercial activities combined with the culture and cuisine exchanges aims to tighten and deepen economic ties of both countries. MM Mega Market is making its headway to cooperate with Italian enterprises to bring the healthy and safe food to all the Vietnamese customers. We believe that “Italian Cuisine Week” constantly plays a driving force to promote the Italian products as well as evoke the inspiration of Vietnamese customers to cultivate the superior culinary experiences”.

Customer panel was held through the Italian Cuisine Week

In light of the “Italian Cuisine Week”, MM Mega Market proudly invites Mr. Nat Paolone – Coffee expert and Founder of Silvi Coffee Roasters to perform the excellence coffee art and conquer the antiquated essence of Italian coffee. Besides, the customer panel is also hosted with the attendance of Chef Cam Thien Long – Brand Ambassador of MM Mega Market to provide HoReCa customers with tailor-made solutions of superior Italian imported products.